Subfusco Fashion LabelSubfusco Clothing – Menswear & WomenswearA fashion label by Joshua Roberto Scacheri
Australian Fashion Review caught up with Subfusco fashion label founder Josh for a few quick words on his label. Who are the name/s behind the label? What is/are your backgrounds? Joshua Roberto Scacheri – Designer and Creative Director for Subfusco Before I returned to Brisbane, I played professional soccer in Italy and spent most of my teen years living overseas. Whilst in Italy I also spent time working for an established shoe manufacturing company, and this you might say inspired my passion for design! When and where did the label all begin? Subfusco was created in 2006 to fill a niche in the market for quality men’s clothes, and also to cater for those who wanted to dress to express themselves. I was and still am passionate about designing collections that allow people to express their personality. When I started the label I would have been happy with just one person wearing a Subfusco piece, now I am honoured that my clothes fill the wardrobes of people from all over Australia and the world! What do you hope to accomplish with your fashion label? What is the dream!? My vision is to be respected within the industry and stand the test of time. Many young designers start out strong but through trials and all the issues you face trying to make a mark on the fashion map sadly fail. All I wanted to do was to grow and learn how to perfect my craft so I could make fashion my career. In regards to the dream, Subfusco aims to continue to design and create memorable collections season after season and truly educate the labels clients on the Subfusco lifestyle.
Josh Scacheri If you could pick someone famous that best represents your labels style, who would it be? Alternatively, what famous person/s would you want wearing your label? The Subfusco customer is a celebrity within their own world; they create their own personal style and make statements amongst the people they interact with, whether it is in their professional career of the social groups they choose to associate with. In saying this if the opportunity presented itself Subfusco would like to dress the Australian actor Rose Byrne. As an actor Rose presents herself with challenging roles and always pushes the boundaries with her craft, in essence she represents the Subfusco women. From a male point of view the Irish actor Jonathan Rhys Meyers is the quintessential Subfusco man. His style is polished and modern with a clear point of difference and is often not afraid to make a statement with his fashion choices. Who are your favorite fashion designers and what about them inspires you? What else inspires you? I’m inspired by the texture of my fabric choices. Texture on a garment gives your design another sense of life. As humans we are attracted to the way things look and feel, making the garment come alive once on the body gives it a great sense of movement. I’m also inspired by imperfections, taking something that is not perfect and re-working it, giving it my vision on what beauty is. Beauty is never perfect and nor are we, so visually expressing an imperfect beauty is what inspires me. What designers inspire me? It’s easy for European designers to be inspired, they live in a place that is full of culture, amazing people & beautiful things, and they have a bigger advantage over Australian designers. So Australian designers inspire me as they have to work in harder conditions, not saying that Australia isn’t a beautiful place, but it’s hard to be inspired at times. Complete the following sentence “Our fashion label is unique because?” We aim to create clothes that people can express themselves in and feel truly unique each time they walk out the door in Subfusco. We also like to provide an experience, so when they wear Subfusco we are able give them a part of our vision, with our amazing runway shows, parties & knowledge on how the piece was born.
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