Clean, minimalist street wear with a graphic twist
View recent Kosi Kosi fashion collections on Australian Fashion Review Blog
Kosi Kosi is a Melbourne-based fashion label founded by Australian designers Kane Barri and Kyle Mac in 2009. The street wear brand quickly gained the attention of the Australian fashion industry for their fresh innovative designs for both men and women. With an aesthetic focusing on timeless wardrobe staples, a strong graphic presence and a clean, minimalistic style, Kosi Kosi has soon built a strong following amongst the young and style conscious.
The good fortune continued for Kosi Kosi with the launch of their flagship store in Victoria’s Bendigo in late 2010. As well as stocking the brand’s own collections, the boutique also stocked the seasonal line from other well known street wear labels, including Cheap Monday, Saint Augustine Academy, Alpha 60 an Malmo to name but a few. In early 2011 Kosi Kosi signed a deal with the major US department store, ‘TJX’, which will see the brand’s collections being stocked throughout the US, Canada and Europe – a major achievement for a fashion label that had only been in business for just over a year.
Unfortunately it seems like 2011 was the final year of business for the urban brand as their website, is no longer active, neither is their Twitter or Facebook pages. However, we would still love to share with you the chat we had with Kosi Kosi founders, Kane Barri and Kyle Mac back in the September of 2009.
Who are the names behind the Kosi Kosi? What are your backgrounds?
Kosi Kosi is the creation of two young designers; Kane Barri and Kyle Mac. Kane holds a degree in multimedia but is also pretty good with numbers. Kyle is currently finishing the last stage of his graphic design degree, he is yet to be any good at anything else. Together we run the entire process from designing right through to delivery of stock to stockists. That way we can ensure its done the way we want it and its also an easy way to keep up a constant high standard.
Kyle has only just recently joined forces with Kane Barri, Before joining Kyle had been regularly freelancing for streetware label Mooks, and on the side hand printing limited tee’s and distributing through his personal website. We both seem to share the same level of dedication and passion for what we do!
When and where did it all begin for Kosi Kosi?
The label is currently based in Melbourne’s Bendigo. Firstly the label was established by Kane Barri a few years back, releasing various ranges and stocking throughout Victoria and South Australia. Then after a short hiatus overseas throughout Europe and US in the second half of 2008, Kosi Kosi returned with fresh ideas and joined forces with new label-mate Kyle to reform the new brand The current spring summer range for 2009 titled ‘We Of The Never Never’ is the very first collection since Kyle has become apart of the label!
What do you hope to accomplish with Kosi Kosi? What is the ultimate dream!?
As a label we aim to produce high quality clothing that looks great and is something that people are proud to wear. We want to take our label back to the roots of fashion. Back to the times where the owners still produce and run their label – we strive to do as much of the process as possible, keeping the personal touch at all times! We also hope to increase our stockists, to help build our label for the future.
On a ‘where will we dream to be in five years time’ approach, we would confidently say Paris Fashion Week sipping on some over-priced alcohol and eating some disgusting, yet expensive form of seafood. Not really, I think we like the idea of working out of a warehouse in New York with an exciting team of designers producing full ranges for a range of labels that we had created. Ah and eating pizza.
If you could pick someone famous that best represents the Kosi Kosi style, who would it be? Alternatively, what famous person would you want wearing your label?
It’d would be great to see Karl Lagerfeld in our gear. He has produced some of the most ground breaking designs over the past few decades and is still continuing to do so, If he were to wear our label we’d have no problems with that at all! Maybe we’d need to add a few rings and jewellery to an upcoming range to spark some interest!
But on a local level, the forces behind local labels such as Trimapee, Claude Maus and Bassike – to see the designers behind these labels wear our gear would be just as cool. These are young fresh designers who work hard and strive to get to that next level constantly.
Who are your favorite fashion designers and what inspires you?
Sydneysider Jonothan Zawada – I guess you would say he’s more of a graphic designer than a fashion designer but he does do a lot of fashion graphics! On a more of a fashion level its easy to say the guys from Trimapee – we are both massive fans of this Melbourne label. We also take inspiration from things we have experienced in our lives, whether it be childhood memories, situations we have overcome or just our everyday lives.
Complete the following sentence: You should buy Kosi Kosi…..
…It will feel real nice on that lovely skin of yours!
If you enjoyed out interview with Kosi Kosi, don’t forget to check out Kosi Kosi fashion collections on Australian Fashion Review Blog