About Gorman Clothing

Australian fashion designer Lisa Gorman has been dressing Australian women since the labels launch in 1999. Gorman has five flagship stores throughout Australia including Melbourne’s GPO, South Yarra, Oxford St in Sydney’s Paddington, Fitzroy, and her most recent venture into Queens Plaza in Brisbane. Gorman has recently announced her clothing will be discontinued from Myer stores, rather stocked in their major competitor David Jones

Gorman has established itself as a forefront in women’s designer fashion. Her clothes are recognised for their quality in materials, shapes, styles and prints. However, Gorman is probably most noted for the labels strong stance for environmentally friendly practices.

Not only has Gorman launched a sustainable Organic Collection (in 2007) made from organic fibers and yarns, the label has a focus on insuring all the business’s practices are as ‘green’ as possible. Everything from the light bulbs to reduced Gorman packaging for products has been given thought.

Some of the other interesting green initiatives include the following:

• switched to recyclable packaging such as LDPE quality polybags if needed at all
• switched to 100% accredited green power
• $5 from every green&serene tee sale goes to Friends of the Earth. that’s about $1000 per month.
• employed an environmental consultant who not only advises what we can do locally, but what is working with our off-shore factories to reduce our environmental impact.
• given discounts to customers who ride their bikes to gorman stores.

Overall, Gorman has truly established itself as a forefront boutique label since its inception into the tough fashion industry in 1999. The launch of Gorman Organic Clothing reiterates the labels dedication to producing quality garments from good business practices. Fashion Review Australia gives Lisa Gorman two big thumbs up!