Cooper St Fashion LabelCooper St – An Australian Womens Fashion Label
View Cooper St clothing collections here – Cooper St Clothing Visit the official online Cooper St website here Emerging on to the fashion scene more than 20 years ago, Craig Cooper the man behind the brand, launched the Cooper St at the trendy Paddington Markets. The range then and now was a hit for consistently offering basic staple pieces as well as eye catching, trend setting garments. Since its humble beginnings, the label has evolved into a strong and successful fashion house, producing over 60 pieces a month to meet the demands of over 300 stockists Australia wide. Head designer Alicia Arcuri has played a big role in the label’s current success, designing pieces inspired from overseas runway trends and working them into the Australian market. Alicia began her career with Cooper St as a fashion student completing work experience before she landed a role as Design Assistant and became part of the design team responsible for making the creations synonymous with the Cooper St name. Regularly travelling to the various fashion capitals of the world including London, New York and Los Angeles, Alicia looks to the trends emerging on the street and on the racks and adapts these to the Australian market and to the Cooper St customer. Thriving on the fast paced nature of Cooper St’s design process, Alicia explains that “when you work at the pace we do, offering monthly collections of 60 – 70 pieces, you have an avenue to explore a new twist on an existing trend,” she says. “We can create a whole new look within the season while still keeping true to the big trends.” Never for a minute taking for granted her successes; Alicia continues to enjoy the adrenalin rush of seeing her designs in magazines, hanging in stores and being worn by celebrities. “It’s truly a feeling I cannot describe, seeing your dress being worn by a perfect stranger could never grow old,” she says. “It’s the biggest compliment a person can give me.” Cooper St’s pieces regularly receive acclaim from Fashion Editors nationwide, as well as being stocked in Australia’s leading department stores and premier boutiques. With big things in her sights, Alicia’s aim to further increase Cooper St’s already heaving fan base and set up a flagship store in every Australian state is well underway with the opening of the first store in Sydney’s Westfield Bondi Junction late in 2009. |






