The Top Online Clothing Stores 2009/10 Edition
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The Best Online Shops & Stores to Buy Clothing & Fashion Online
Note that this post has now been updated with a new feature – Top Online Fashion Retailers 2012
Over the past two or so years, Australian Fashion Review has been contacted by literally hundreds of readers asking for a comprehensive list of the best online clothes & fashion stores to buy designer fashion.
“Where can we buy it? Do you know anyone who has it in stock? Do you sell it? – These are all common questions that we have been faced with since our inception into the online realms.
We have finally decided to pull our fingers out to provide an Online Shopping Directory Snapshot, listing the best places to buy clothes and fashion online. The website list is compiled after general research spanning over the past two years.
In order to compile the most appropriate and fair retail list for you buyers, Australian Fashion Review has taken into consideration a number of factors. These include:
- diversity of the fashion product range of the online seller/website
- reputation of the online shop
- overall online shopping experience
- feedback from past and current online shoppers.
We have decided to split the best online fashion shops into two distinct categories. To put simply, one list features Australian stores only – i.e. online shops that are focused on catering to an Australian fashion buyer. However, this is not to say that these online shops do not sell/ship overseas (check with each retailer individually).
The second online fashion category refers to any online shop that is NOT targeting Australian shoppers. In other words, these fashion retailers are based outside of Australia (yet DO sell to Australians).
Our intention for this ‘Buy Fashion Online‘ directory is to provide you the reader with the best dedicated online shopping guide. We encourage all readers to comment on the list, as well as comment on their preferences for online clothes shopping. Note that our list is confined to independant retailers only – we have not listed the labels that have online shops themselves (we figured you could easily check to see if a specific label has an online shop yourselves).
This is a running list that will be updated when necessary. Also note that this is an indepedently created fashion directory – under no circumstances have we profited from making this list (in other words, no one has paid us to feature on this list). Also, although we recommend these retailers, we are in no way responsible or related to their credentials.
So without further ado, Australian Fashion Review presents….
The Top Ten Online Clothes & Fashion Stores from Australia
In no particular order…
- FrockShop – http://www.frockshop.com.au – The favoured online resource by Vogue Australia, Frockshop is one of Australia’s leading womens fashion online stores. Frockshop attracts literally millions of hits every month (just under 5 million at last count). Marnie Goss is the founder (based in Brisbane) of FrockShop which is estimated to sell between 50 and 100 items every single day. Frockshop will be opening a physical store within Brisbane shortly.
- MyCatwalk – http://www.mycatwalk.com.au – Established in 2002, My Catwalk is one of Australia’s largest online stores, stocking approximately sixty designer fashion labels – most of which are Australian brands. Although dedicated to designer womenswear, MyCatwalk also has a limited range of mens clothing.
- The New Guard – http://www.thenewguard.com.au - Ellery, Dion Lee, Ksubi and Tina Kalivas are just some of the Australian fashion labels available from fashion shop The New Guard (based on South Australia). Anna Sergiou and Erin Skipter are the duo behind the concept, which combines Australian fashion labels with the latest from Europe (Surface2air, Fifth Avenue Shoe Repair).
- Frockaholics - http://www.frockaholics.com - A Canberra based online fashion shop stocking over eighty fashion labels including a diverse range of Australian brands. From Alex Perry to Willow and every fashion label in between, this is an online fashion resource worth checking out.
- MintShop – http://www.mintshop.com.au – A mens and womens boutique store that is physically based in Manly, NSW. Lucky for you, they have established themselves as a leading online retailer for both menswear and womenswear. Labels they sell include Flux, AM Eyewear, Illionaire, Arabella Ramsey, Life With Bird, White Suede, Maise and many more.
Other Online Australian Stores with a name drop
- Royal Tag - http://www.royaltag.com.au – An Australian mens and womens online shop with over 80 labels including high-end international labels such as Georgio Armani, Lacoste, Fendi, Gucci, Burberry and many more.
The Top Online Clothes & Fashion Stores – International
In no particular order…
- Net-A-Porter (UK) – http://www.net-a-porter.com – Probably the most famous and prestigious online fashion stores in the world. Net A Porter was established in 2000 and attracts over 1.8 million unique visitors a month. Expect Alexander McQueen to YSL and every other high-end fashion designer in between.
- Revolve Clothing (US) – http://www.revolveclothing.com - Californian based online fashion store with over 400 labels, brands & designers. Launched 2003.
- Yoox (ITA) – http://www.yoox.com/ – Launched in 2000, Yoox stocks well over 200 top international designer labels from across the globe. This is one of the biggest online fashion retailers in the world.
- ASOS (UK) – http://www.asos.com - The largest online fashion retailer – established in the UK in 2000. Recieves approximately 7 million unique viewers a month.
- Oki-Ni (UK) – http://www.oki-ni.com – Established in 2002, Oki Ni stocks a range of high-end fashion labels, often with limited edition or rare collaborative fashion collections.
- Oipolloi (UK) – http://www.oipolloi.com – Manchester based Oi Polloi stocks classic off-the rack mens fashion from around the world. From Fred Perry to Nudie Jeans and Edwin of Japan, Oi Polloi covers some of the world’s best.
- Tobi (US) – http://www.tobi.com – An American online retailer started by duo Cathy and Corina. Tobi stocks both mens and womens fashion.
- Oak NYC (US) – http://www.oaknyc.com – New York city based Oak features cutting edge fashion labels from throughout the globe. Includes both mens and womens collections.
Note that this post has now been updated with a new feature - Top Online Fashion Retailers 2012
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An excellent summary of some of the best online retailers. I have to admit that the Australian fashion industry has been lagging online, but this summary breaths new light to the fact that we are catching up to our Uk and US counterparts.
A great reference for anyone wanting to buy fashion online. Although, like is said in the article, many fashion labels are doing their own online shops (e.g. Sass and bide, Mimco, Alice McCall and Shakuhachi).
I like the concept of The Grand Social which acts like a communal market place allowing labels and designers to stock via a single ‘shop’. It seems like a variation from the traditional online shop which picks and chooses the items they want.
Thanks for the article x
Thanks for the list! I thought i knew most of the retailers but clearly not. I was particularly impressed by For Tomorrow and The New Guard online shops.
Good to see some dedicated mens fashion shops go online. For Tmrw is a cool concept, as is the grand social.
Nice write up, ive been visiting the fortomorrow store for quite a while, very impressed with their progression. hanging out for next season..
Thanks for the list of retailers online. I am always looking for new sites for my husband to go shopping on. We found some great mens clothes here.
a great list – its about time someone did a top ten australian fashion list. all the ones i have read in the past are international.
thanks
Another great one is http://www.threadpeople.com.au, they have fast stock turnover and HUGE discounts, up to 70% for some designers
Crush on Fashion is a newbie to enter the online fashion world. They can be found at http://www.crushonfashion.com and stock plenty Australian Labels including Cooper St, Fate, Sass, Fever, Flamingo Sands, Grace & Hart, Honey & Beau, Juliet in Stilettos, KUKU, Mogil, Motel, Nookie, Natasha Gan + More!
Also at the moment you can get a 20% off dresses code sent to you when you sign up to the newsletter!
Great to see such a great list of online stores coming out of Australia. I am sure the Australian version of Amazon is just around the corner
Another one to look at is http://www.foundboutique.com
Brands and labels from Australia, LA and NYC. x
New sydney based webshop stocking swedish fashion labels mini market and velour. Bringing international designs to the australian streets.
So good to have a compilation of online retailers. Thanks Fashion Review!
I just stumbled across a really cool new Australian online mens store. http://www.tomorrowslaundry.com.au. Stocks Claude Maus, Beat Poet, PAM, Vanishing Elephant and a bunch of others. Nice layout and it has free domestic shipping to anywhere in Aus. I ordered an item at 7pm, and received it the next day free.
I’ll definitely be moving my online business to this store.
Fifiluxe is another great online store – they’ve always got huge sales and designer pieces from international and local brands – check it out at http://www.fifiluxe.com
I ran across this boutique in the Brisbane suburb of Paddington – they have a great online presence and stock an amazing range of labels from the US and Europe including DVF, Marc Jacobs, See by Chloe, Theory, BCBG, Jean Paul Gaultier. Style Motion have recently introduced a range of menswear including True Religon, BOSS, Theory and Burberry. Enjoy, fellow shoppers!
archfashion.com.au is a great place to find what to wear and where to get it. If you are looking for a specific category or brand of clothing and want to know where to get it, you can find out on this site! Check it out!
Shoppingbird.com.au is another great site where you can type in the brand that you are looking for and get a list of stockists of that brand in your area!
I don t know if you heard about http://www.theiconic.com.au but this website is clearly going to become incredible!
Have a look you won t be disappointed,I shop there all the time now!
Helpful information. Lucky me I discovered your web site by chance, and I am surprised why this twist of fate did not happened in advance! I bookmarked it.